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Customer relationship management
Known as:
Sales 2.0
, Customer-centric relationship management
, Consumer relationship
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Customer relationship management (CRM) is an approach to managing a company's interaction with current and potential future customers. The CRM…
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Related topics
Related topics
50 relations
Automatic identification and data capture
Business analytics
Clienteling
Cloud computing
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Papers overview
Semantic Scholar uses AI to extract papers important to this topic.
2019
2019
Development of System for Managers Relationship Management with Customers
Yaroslav Kis
,
L. Chyrun
,
Tanya Tsymbaliak
,
Lyubomyr Chyrun
Intellectual Systems of Decision Making and…
2019
Corpus ID: 199752052
In the given work the questions of automation of work of managers in interaction with clients were investigated. Existing…
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Review
2008
Review
2008
Bootstrapping Both Product Features and Opinion Words from Chinese Customer Reviews with Cross-Inducing
Bo Wang
,
Houfeng Wang
International Joint Conference on Natural…
2008
Corpus ID: 17661253
We consider the problem of 1 identifying product features and opinion words in a unified process from Chinese customer reviews…
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2007
2007
vCRM: virtual customer relationship management
L. Goel
,
Elham Mousavidin
DATB
2007
Corpus ID: 15706946
Virtual worlds provide companies opportunities for valuable co-creation and co-production with their customers. In order to…
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Review
2002
Review
2002
Seven Barriers to Customer Equity Management
David Bell
,
John A. Deighton
,
W. Reinartz
,
R. Rust
,
Gordon S. Swartz
2002
Corpus ID: 55150074
The article reviews the evolution from brand-centered marketing to customer-centered marketing and the beginnings of a focus on…
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Highly Cited
2002
Highly Cited
2002
DSS: directions for the next decade
C. Carlsson
,
E. Turban
Decision Support Systems
2002
Corpus ID: 12082335
Highly Cited
2002
Highly Cited
2002
Knowledge management metrics via a balanced scorecard methodology
Alea M. Fairchild
Proceedings of the Annual Hawaii International…
2002
Corpus ID: 8276542
IT professionals are finding that more of their IT investments are being measured against a knowledge management (KM) metric…
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Highly Cited
1997
Highly Cited
1997
Customer lifetime valuation to support marketing decision making
F. Dwyer
1997
Corpus ID: 167355767
Customer lifetime value (LTV) is an important construct in designing and budgeting for customer acquisition programs and a number…
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Review
1996
Review
1996
Sales Force Management
Gilbert A. Churchill
,
Neil M. Ford
,
O. Walker
1996
Corpus ID: 211637300
An overview of sales management the selling process - sales activities and careers formulation of a strategic sales programme…
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Review
1995
Review
1995
Software Processes and Project Performance
C. Deephouse
,
Tridas Mukhopadhyay
,
Dennis R. Goldenson
,
M. Kellner
Journal of Management Information Systems
1995
Corpus ID: 19475029
Firms developing software face increasing pressures to improve project outcomes in terms of product quality, productivity, time…
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Highly Cited
1975
Highly Cited
1975
BRANDAID: A Marketing-Mix Model, Part 1: Structure
J. Little
Operational Research
1975
Corpus ID: 6971420
Marketing managers make decisions about price, advertising, promotion, and other marketing variables on the basis of factual data…
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